In my other blog, THE SOUL OF SELLING, I often write about the Selling Discomfort Dilemma—but it occurs to me that the Discomfort Dilemma shows up in almost every aspect of life, and especially for writers. I have suffered its
How to Survive Book Marketing Overwhelm
Unfortunate Truth #1: We all have to market our own books, whether we publish independently or with a traditional publisher. Unfortunate Truth #2: Most of us don’t. Why? Book marketing today (translate: internet marketing) can involve a steep learning curve.
Why I Love Writing Deadlines
Writing under a deadline gives me freedom. Deadlines tell me when the project will be finished. They help me plan my time. Instead of just working, working, working with no end point, I can divide the job into smaller segments
Finish Your Book: Secret Strategy #3, “You Are Not Alone”
The third Secret Strategy for finishing your book is to remember that you are not alone. We writers tend to be Lone Rangers. Sometimes that’s good, but it can also keep us from getting the support we need to get
Finish Your Book: Secret Strategy #2, “Spaghetti in the Colander”
“But I don’t know where to start,” people often say about their books. It’s okay not to know where to start your book. None of us knows that until we figure it out and start. This week’s secret strategy is
FINISH THAT BOOK: Secret Strategy #1, “The SPAS System”
As an editor, book doctor, and ghostwriter, I work with people who are in many different places with their books. Some have finished manuscripts. Others just have a gleam in their eye. Most want to be farther along than they